The father of Change Managemnet (John Kotter) outlined 8 steps to succesful Change Management in his book “The Iceberg is melting“. Let’s go through them:
- Set The Stage
Create a Sense of Urgency : Help others see the need for change and the importance of acting immediately. Remind people that they are on a burning oil rig; they’ll die, if the don’t jump off…
Pull Together the Guiding Team : Make sure there is a powerful group guiding the change; one with leadership skills, bias for action, credibility, communications ability, authority, analytical skills. Just like project teams; one needs to have a great team to drive the change.
- Decide What To Do
Develop the Change Vision and Strategy : Clarify how the future will be different from the past, and how you can make that future a reality.
- Make It Happen
Communicate for Understanding and Buy-in : Make sure as many others as possible understand and accept the vision and the strategy. Start communicating from the start; remember that there is always communication, be sure that you are the one providing the correct information!
Empower Others to Act : Remove as many barriers as possible so that those who want to make the vision a reality can do so.
Produce Short-Term Wins : Create some visible, unambiguous successes as soon as possible. Go for the quick wins to boost moral.
Don’t Let Up : Press harder and faster after the first successes. Be relentless with instituting change after change until the vision becomes a reality. Be persistent in driving the change.
- Make It Stick
Create a New Culture : Hold on to the new ways of behaving, and make sure they succeed, until they become a part of the very culture of the group. Think neurological levels here…. where culture is at the top of the pyramid.